Meet the Owner


Expert Organizer + Wife + Mother + Minimalist

Hi! I’m Daniella (pronounced Danielle) and I’ve been naturally inclined toward organization my whole life. Honestly, organizing is like crack to me. I seriously cannot get enough of it! Not only do I LOVE organizing my own space, but also that of my friends and family (sometimes without their consent – just ask my family). I tend to do everything with a big smile. And you will definitely hear me say, “Give yourself grace.” and “You’ve got this!”. And I mean it!

I believe in being organized in your home, schedule, car, purse/wallet, and even your cell phone. Being organized {and following through with it} allows people to be efficient in all aspects of their lives. Believing that organizing truly improves people’s lives, my friends often point out that I am an extremely helpful person and am always willing to help everyone around me increase organization and efficiency in their lives. My passion shines through, in everything that I do. I am truly excited to be bringing organization into the homes and businesses of anyone in need!

Beyond my passion for organizing, I am a minimalist and a purger. I pride myself on holding on to the bare necessities in life, believing in owning only items I use on a regular basis and a select few keepsakes. As for the items that I keep, it is limited to clothes/shoes that can be worn for multiple types of occasions, daily houseware items, and board games that are played regularly. As for keepsakes, I try to hold on to only things that have been passed down through my family that I can also use. Although it has become a bit harder with all the things my kids make for me. I’m not alone, right? The driving force behind my minimalist lifestyle is my desire to live stress-free {as much as possible} and my interest in being ‘green’. The key to living ‘green’ is reducing waste, which goes hand-in-hand with being a minimalist. But don’t worry, getting organized is all about what YOU are comfortable with (you won’t have to become a minimalist)!